Rawaj — Social Media Management
Your growth partner in the Kingdom

We make your brand the one everyone wants.

Rawaj means trending — and in high demand. From Saudi Arabia, we build brands, produce content, manage social channels, run organic and paid campaigns, and measure every dirham of media spend through to ROAS.

+120brands grown
+38Mdigital reach
4.8xaverage ROAS
94%client satisfaction
From Saudi Arabia… to the world
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About Rawaj

Not just visibility. A presence that matters.

Rawaj is a Saudi company delivering integrated solutions for marketing, media production and digital presence. We develop and audit the strategy, produce and publish the content, manage organic and paid campaigns, and analyse the results so campaign effectiveness and return on ad spend are measurable, not assumed.

StrategyProductionPublishingCampaignsAnalyticsReturn

One system, from strategy to return.

  • End-to-end services from one partner: strategy → production → publishing → campaigns → analytics
  • A team fluent in the Saudi market and its platforms
  • Full transparency on budgets and performance
  • Clear monthly reporting in Arabic and English
  • A relentless focus on return on ad spend (ROAS)
Our services

13 services. One roof.

From the first idea to the final report — every service has a complete page, a dedicated team and measurable outcomes.

01
Strategy & Brand

Marketing Strategy & Assessment

An honest audit of where you are today, and a measurable plan for where you should be next quarter.

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02
Strategy & Brand

Brand Identity & Creative Direction

Visual identities and creative concepts that make your brand instantly recognisable.

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03
Content & Production

Media Production

Photography, video, Reels, motion graphics, podcasts and voice-over — produced to a standard that stops the scroll.

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04
Content & Production

Content Planning & Copywriting

Content calendars and copy in the language and style each audience and platform actually responds to.

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05
Digital Management

Social Media Management

Daily management of your accounts, publishing, community engagement and steady growth.

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06
Digital Management

Website Development

Corporate sites, e-commerce stores and landing pages, built fast, responsive and measurable.

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07
Digital Management

Digital Presence Management

Own your listing everywhere customers look: search, maps, directories and review platforms.

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08
Campaigns & Growth

Organic Campaigns

Campaigns that earn reach: content, launches, influencer collaborations and interactive initiatives.

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09
Campaigns & Growth

Paid Advertising Campaigns

Meta, TikTok and Google Ads planned, executed and optimised towards a real cost per result.

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10
Campaigns & Growth

WhatsApp Campaigns

Permission-based messaging that reaches customers where they already read every day.

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11
Campaigns & Growth

Lead Generation & Conversion

Forms, funnels, retargeting and CRM integration that turn interest into a sales pipeline.

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12
Campaigns & Growth

Campaign Optimization

Systematic testing and budget control that lowers your cost per result week after week.

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13
Analytics

Analytics & Performance Reporting

Dashboards and reports that show reach, leads, conversions, CAC, revenue and ROAS honestly.

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How we work

A clear path from ambition to growth.

StrategyProductionPublishingCampaignsAnalyticsReturn
01

Strategy

We understand your brand, market and audience, then build a plan with hard KPIs.

02

Creative

We craft identity, content and messages that stop the scroll.

03

Launch

We publish and launch organic and paid campaigns at the right moment.

04

Optimise

We monitor performance and refine audience, message and budget weekly.

05

Report

We deliver transparent reporting with practical next-step recommendations.

Key results

Numbers we are accountable for.

A snapshot of what we have built with brands across Saudi Arabia and the Gulf.

+120brands grown
+38Mdigital reach
4.8xaverage ROAS
94%client satisfaction
Client voices

Partners who will tell you.

“Rawaj wasn’t just an agency, but a true extension of our team. They understood our identity and turned our goals into results beyond expectations.”

Abdullah Al SalemMarketing Director — Namaa

“They reorganised our entire social presence. Within six months engagement doubled and our cost per lead dropped by more than half.”

Noura Al QahtaniFounder — Mada

“Precise on deadlines, honest with numbers. Their monthly reports are what we actually base budget decisions on.”

Fahad Al OtaibiE-commerce Manager — Sumou

“A genuinely professional production team. Their films tripled our average watch time.”

Reem Al HarbiBrand Manager — Athar

“Rawaj wasn’t just an agency, but a true extension of our team. They understood our identity and turned our goals into results beyond expectations.”

Abdullah Al SalemMarketing Director — Namaa

“They reorganised our entire social presence. Within six months engagement doubled and our cost per lead dropped by more than half.”

Noura Al QahtaniFounder — Mada

“Precise on deadlines, honest with numbers. Their monthly reports are what we actually base budget decisions on.”

Fahad Al OtaibiE-commerce Manager — Sumou

“A genuinely professional production team. Their films tripled our average watch time.”

Reem Al HarbiBrand Manager — Athar
Let’s begin

Ready to create momentum for your brand?

Book a free strategy session and let’s begin a growth story worth telling.

  • End-to-end services from one partner: strategy → production → publishing → campaigns → analytics
  • A team fluent in the Saudi market and its platforms
  • Full transparency on budgets and performance
Talk to us today
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