Rawaj — Social Media Management
Campaigns & Growth

Squeeze more result out of every riyal you spend.

Monitoring budgets, testing content and target audiences, and adjusting campaigns to raise spend efficiency and improve results — continuously, not at the end of the quarter.

The problem we solve

Campaigns set up and forgotten

A campaign launched and left untouched decays. Creative fatigue sets in, audiences overlap and compete with each other, budget flows to placements that never convert, and costs creep upward. Without a testing discipline, you are paying more every month for the same outcome.

What you gain
  • Lower cost per click, lead and acquisition over time
  • Budget moved to what works, away from what does not
  • Creative that is refreshed before performance drops
  • Clear insight into which audience, message and placement wins
  • Spend efficiency you can prove month over month
What is included

The deliverables you receive.

Full campaign audit covering structure, audiences, creative and bidding

Budget pacing and reallocation across campaigns, placements and channels

Structured A/B and multivariate testing of creative, copy, audiences and offers

Audience overlap and saturation analysis with frequency management

Bid strategy and conversion event optimisation

Landing page and form testing tied to campaign performance

Weekly monitoring and monthly efficiency reporting with recommendations

The process

Clear steps from kickoff to launch.

Same budget, better outcome

01

Baseline & audit

We document current cost per result so improvement is provable.

02

Prioritise

We rank the opportunities by expected impact versus effort.

03

Test

Structured tests with single-variable discipline and clean measurement windows.

04

Scale or cut

Winners are scaled, losers stopped quickly, budget reallocated.

05

Report

Monthly efficiency review with the next round of hypotheses.

Packages & pricing

Flexible packages built around scope.

StarterFor brands taking their first stepsComing soon
  • Scope-based package details
  • Scope-based package details
  • Scope-based package details
ProfessionalThe most chosen package for growing brandsComing soon
  • Scope-based package details
  • Scope-based package details
  • Scope-based package details
PerformanceFor brands with ambitious growth targetsComing soon
  • Scope-based package details
  • Scope-based package details
  • Scope-based package details

Your package is shaped by the number of platforms, volume of production and scope of work. Send your request and we will send a detailed proposal that fits your stage of growth.

FAQs

What our clients ask most.

Running campaigns maintains delivery. Optimisation is the deliberate process of testing hypotheses about audiences, creative, offers and bids to lower cost per result. It is a discipline with a method, not a weekly check-in.

Yes. We start with a full audit, document the current baseline, then improve structure, audiences and creative in sequence. We work directly in your accounts so the history stays with you.

Monitoring is continuous and changes are made according to a testing calendar rather than daily tinkering. Frequent unplanned edits restart learning phases and usually make performance worse, not better.

Then we focus on scaling efficiently: increasing budget without inflating cost per result, expanding to new audiences carefully and protecting what already works.

Most accounts show meaningful efficiency gains in four to eight weeks. Testing one variable at a time keeps results attributable, which is why we resist changing everything at once.

We do not guarantee numbers in advance, because they depend on your market, competition and creative. We commit to a documented method, transparent testing and a monthly view of cost-per-result movement.

What our clients ask most.
Start now

Optimise my campaigns

Tell us about your project and one of our specialists will contact you within 24 business hours.

  • Reply within 24 business hours from a specialist for this service
  • A free, no-obligation consultation session
  • A detailed proposal that fits your growth stage

Request your free consultation

Tell us about your project and one of our specialists will contact you within 24 business hours.

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